Google analytics tracking

Yesterday we added a smart little feature that allows you to track your publication with Google Analytics (If you don’t have an account you can create on for free). In your account you can set a default google tracker, but also override it on individual publications. All you need is a google analytics account and your tracker ID. It looks something like:

UA-XXXXXXX-X or UA-XXXXXXX-XX

You can find it in your account overview in your analytics account. When you add the tracking to a publication you’ll begin to see stats after 24 hours. You’ll be able to track stuff like the number of people visiting your publication and how often they share, flip and a bunch of other stuff.

So, what to look for

There are two kind of urls to look for. The first is the the basic landing page when people view your publication. It will start with “/p/”. Whenever the publication is flipped, zoomed and shared the action is also recorded. You’ll see these as page views starting with “/statistics/”.

I have kept this post very short, just to get the word out there,  so you can start getting your stats. Google analytics has almost endless possibilities and I’ll blog some more about how to find click numbers for your adds etc.